Waterloo Wellington Community Care Access Centre
Above and Beyond Poster
To recognize WW-CCAC staff and Providers who give exceptional care to patients within the community, the WW-CCAC developed an Above & Beyond recognition program.
To promote this program we emphasized the idea of receiving a medal. By including a large medal and ribbon across the poster, with an image of a caretaker and patient at the centre of the medal, the poster visually communicates its core message. The colours on the ribbon itself reinforce the CCAC brand, along with the heading and body copy fonts.